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What Does Google AdWords’ Parallel Tracking Mean for Marketing?

What is Parallel Tracking? If you haven’t heard already, Google AdWords will roll out parallel tracking for all accounts starting October 30th. Parallel tracking streamlines the click tracking process in the least interruptive¬†way possible. If you’re using AdWords, the current process looks like this: A user clicks on your ad, they’re redirected to a landing … Read More

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