What is Parallel Tracking? If you haven’t heard already, Google AdWords will roll out parallel tracking for all accounts starting October 30th. Parallel tracking streamlines the click tracking process in the least interruptive way possible. If you’re using AdWords, the current process looks like this: A user clicks on your ad, they’re redirected to a landing … Read More
With the upcoming release of WordPress 5.0, we’re patiently awaiting the new Gutenberg Editor. Until then, you can play around with the Gutenberg Editor plugin to prepare yourself. Please note that this plugin is in beta, and we do not recommend using it for live sites. We suggest using the beta version on a test … Read More
Talks about Gutenberg have been popular since the announcement to release the new system this year. But what does it mean for content creators? Sevaa Group uses WordPress often. We use it to create our own blog posts, and we use it to build functional websites for clients. It’s only natural that we question the … Read More
We work with WordPress a lot and for good reason. Not only is it a CMS that offers a solid foundation for development, it’s easy for our clients to use. Most, if not every, WordPress website employs a blog. You might think blogs are reserved for websites about DIY projects or cooking. However, there are plenty … Read More
What is a KPI? Whether your business has been going strong for many years or your startup is just taking off, there’s a laundry list of goals you hope to achieve and maintain. Key performance indicators (KPIs) measure how well your company achieves those goals. Goals are different for every company. Perhaps you want to … Read More
Companies usually have a general idea of the audience groups they want to target. For Sevaa Group, we often create and/or host functional websites for non-profit organizations, law firms, and higher education institutions. We also work with marketing agencies who design those functional websites. Finally, we create content that appeals to other developers or people … Read More
The web presence of a business has become increasingly vital to its success, which is why Sevaa strives to provide everything from hosting to maintenance. We help clients keep up with ever-changing trends and uncover the secrets of optimizing their website for the Internet. It’s every business’s goal to increase the traffic flow to their … Read More
Search Engine Optimization (SEO) can seem pretty daunting for those who are just beginning to build their own website or a simple portfolio. Even those who already have an established website need to keep up with changing SEO trends. Sevaa is here to relieve some of the anxiety that comes from taking on SEO: taking … Read More
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